Alexander Hotel

To create sophisticated wedding proposals, mood boards, and marketing materials for Alexander Hotel's luxury hospitality services, particularly focusing on The Orchid Room venue and positioning the property as "Miami's ultimate waterfront retreat" for high-end events and exclusive celebrations.

WHAT WE DID
For Alexander Hotel, we developed comprehensive event marketing materials that showcase their prestigious oceanfront location and luxury amenities (www.alexanderhotel.com). We created compelling proposals and mood boards that capture the hotel's contemporary elegance and "glamour and sophistication of old Miami Beach" while appealing to discerning clients seeking exclusive waterfront venues.
The key components of our scope of work included:
Wedding Proposal Development & Presentation
Mood Board Creation (The Orchid Room venue)
Luxury Event Marketing Materials
Magazine Editorial Content Refinements
Venue Photography Integration & Styling
Premium Brand Positioning
Oceanfront Experience Communication
Exclusive Amenities Showcase

Our collaboration with Angela and the hotel team resulted in materials that effectively communicate Alexander Hotel's unique position as an "All Suite Oceanfront Resort" offering breathtaking views and exclusive amenities. We developed mood boards that showcase The Orchid Room's intimate luxury atmosphere, supporting their wedding venue marketing efforts with visually compelling presentations.

The project required deep understanding of luxury hospitality standards and high-end event expectations. We created marketing materials that position Alexander Hotel as the ideal choice for sophisticated celebrations, emphasizing their commitment to "making your stay unforgettable, combining stunning aesthetics with top-notch service."

Our work supports their brand promise of catering to every client need "with elegance and care," whether for relaxation or celebration, while maintaining the exclusive, sophisticated aesthetic expected by luxury hospitality clients seeking Miami Beach's most prestigious oceanfront venue experiences.